Pure by Hakwood
Haldane Martin juxtaposed feminine symbolism with a modern aesthetic.
The European oak floor by Hakwood adds natural warmth whilst contributing a graphic herringbone pattern.
The fabric installation hanging from the ceiling is one of the key bespoke features of the interior. The fabric is backlit, creating a glow and a delicate play between light and shadow. One of the most innovative aspects of the project, this creates a lovely graceful effect, softening the space and framing the clothing while drawing the viewer’s gaze towards the garments.
Haldane Martin Iconic Design created a sophisticated and feminine high-concept Retail store for South African fashion label Hip Hop. The unique interior design for Hip Hop is emblematic of the award-winning design studio’s innovation in the commercial and retail design sector.